Thanks to Maria Elena Ovalle for facilitating our discussion of Outliers. We will next discuss Tell to Win: Connect, Persuade, and Triumph with the Hidden Power of Story by Peter Guber. ISBN: 978-0307587954 (Crown Business, 2011).
The book discusses the effectiveness of reaching people’s hearts through story telling and contrasts this approach with data dumping.
I will facilitate this discussion April 18-30. Take some time to read the book and join the discussion. If you would like to serve as facilitator for a future book discussion, please e-mail me at jhcampos@southtexascollege.edu. Thank you
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